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Week 10
Analytics and reporting
Meta Business Suite insights, website analytics basics, choosing the right numbers, writing a weekly report in Sheets
Output: A weekly performance report
Video lessons
About 55 minutes in total, at your own pace
- 1.Meta Business Suite insights20 min
- 2.Choosing numbers that matter15 min
- 3.Writing a weekly report in Sheets20 min
Lessons play inside the portal for accepted interns.
Module outline
Goals
- Read Meta Business Suite insights
- Website analytics basics
- Choose a few numbers that matter (reach, saves, messages), not vanity counts
- Write a weekly report in Sheets
Exercise
Build a weekly performance report in Google Sheets with 3 findings and 3 suggestions.